Top Tips for exhibiting at shows
...Autumn and Christmas shows are approaching, how to plan and be successful, it is all about preparation and follow up
Plan to arrive early and allow time to set up, and not put yourself under pressure
Plan the layout of your stand, with a trial run and take photo's so you have something to copy on the day
Prepare a tool kit to take with you, include hammer, velcro, string, marker pens, extension lead etc
Take a mat to stand on if you are exhibiting in a marquee, the insulation will keep you warm
Price all your stock before the show
Don't sit behind your stand, reading a paper interact with potentiall customers
Take food and drink with you it is cheaper than buying during the show
Follow up leads after the event, take a clipboard with you to record details, e-mail address etc.
Evaluate your success
Plan to make the most of the opportunity, can you launch a new product, send out a press release
